The Company

72 Hours Life, LLC is a lifestyle brand committed to helping you acquire the life you want by embracing basic and effective principles of efficiency. The 72 Hours Life challenges you to become more focused in your pursuits and to learn to clear away the clutter that prevents you from doing so. 72 Hours Life, LLC includes a variety of tools to guide you along this journey, including a book series, workbooks, a website community and a speakers series.

We’ve created a support network to assist those along their individual and collective journeys.

Are you ready to find an extra 48 hours in every day?
Join the network and start your path to the 72 Hours Life!

Join Today!

The Founder and CEO

Dr. Jeffrey E. Sterling

Dr. Jeffrey Sterling is a leader in community-based medicine, healthcare, organizational operations and efficiency. He serves as President and CEO of Sterling Initiatives (SI), an international healthcare consulting and implementation firm providing entities with clinical, operational and financial best practices. He also serves as President & CEO of Sterling Medical Advice, an international public health initiative and telemedicine call center providing personal and immediate healthcare information and advice to consumers and clients.

Dr. Sterling founded the Minority Association of Pre-health Students, an American organization of premedical and other health career aspirants with chapters in over 300 colleges. Dr. Sterling is President of Northwestern University Black Alumni Association, the university’s first and largest national alumni club.

Dr. Sterling has degrees from Northwestern (Go Cats!), The Harvard School of Public Health (Health Policy & Management), and the University of Illinois College Of Medicine. He completed his Emergency Medicine Residency at Chicago’s Cook County Hospital. He has received executive education from Dartmouth College’s Tuck School of Business. Dr. Sterling is author of the popular health care blog, ‘Straight, No Chaser’ at, the book Behind the Curtain–A Peek at Life From Within the ER, and the upcoming efficiency series 72 Hours in a Day – Using Efficiency to Better Enjoy Every Part of Your Life. Dr. Sterling is a speaker in high demand, having delivered over one thousand lectures internationally.

Recent Discussions

Living in the Matrix

posted 03/30/2017 15:02 pm

Part of the issue with workplace efficiency is managers often don't have tools to manage across various projects. An implementation…